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About the Facebook Page Redesign

February 24, 2011

Facebook logoBy now you may have heard that Facebook has changed the way it displays organizational and business Pages.

Just wanted to recommend this excellent article, Big Opportunities for Small Businesses in Facebook Pages Redesign which summarizes what the changes are, and what organizations should be doing to maximize their Facebook Page’s presence.

For me, one long-awaited feature Facebook has finally rolled out is what the author calls “Voice” — the ability to respond to posts and make comments on individual’s page and other organizational Pages on Facebook as your organization, not yourself. That alone can greatly increase your exposure!

I particularly like her suggestion to add the “Like” button to your website or blog if you haven’t already. In fact, in the spirit of practicing what I preach, I’m going to add that on my own blog. Right now!

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One Comment leave one →
  1. mcswainstarrett permalink*
    February 24, 2011 4:56 pm

    Alas — WordPress provides a “like” button that only appears if someone clicks on “Leave a Comment.” I cannot figure out how to make the button show up regardless. Grr!!

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